At an unprecedented rate, we’ve seen retailers shift their priorities around operations, customer engagement methods, products on the shelf (or virtual shelf), and rapidly increase reliance on technology for adapting to change. Some retailers have experienced a sharp decline in demand while others, such as pharmacies and grocery stores, have experienced extreme increases. As a result, the overall supply chain has been impacted like never before.

Needless to say, recent events have dramatically affected the retail industry, from how shoppers purchase goods to everyday businesses operations. To remain relevant and profitable in retail’s new normal, brands face the challenge of adapting to a unique set of challenges and goals. This new normal calls for new networking strategies to reopen, remobilize and rebuild operations using:

• Human ingenuity
• Inspired creativity
• Applied digital innovation

To uncover insights about the current state of retail and how to adapt to the industry’s new normal moving forward, we’ve put together an information-packed webinar, featuring exclusive IDC analyst research and survey findings focused on IT spending trends and an industry panel showcasing new ideas from our customers.

Featured speakers:

• Robert Eastman, research manager and analyst from IDC
• Mike Leibovitz, senior director of product management, Extreme Networks
• Sarah Nesland, GM of retail and transportation and logistics, Extreme Networks.

What you’ll learn about:

• Immediate industry impact and future outlook
• New and elevated demands driving retail strategy and spend
• Digital goals, competencies, and use cases retailers should prioritize
• IT’s critical role in supporting future business success

Don’t miss out on the chance to learn about the state of retail today and how to enable a seamless transition toward agile operations. Watch out on-demand webinar, Establishing a New Normal in Retail: Critical Insights for IT Leaders, for the full session.